Discover Meta CEO Mark Zuckerberg’s thoughts on the Apple Vision Pro

Discover Meta CEO Mark Zuckerberg Weighs In on Apple Vision Pro

Discover
Meta CEO Mark Zuckerberg demonstrates an Oculus Rift virtual reality (VR) headset and Oculus Touch controllers during the Oculus Connect 3 event in San Jose, California, U.S., on Thursday, Oct. 6, 2016

Meta’s CEO, Mark Zuckerberg, recently expressed his perspective on Apple’s latest mixed-reality headset, the Vision Pro, in a video shared on Instagram. In the video, Zuckerberg not only touted Meta’s Quest 3 headset as “the better value” but also claimed it to be “the better product, period.”

Zuckerberg did not mince words, asserting that Meta’s Quest 3 is “the better value” and unequivocally stated it as “the better product, period.” While acknowledging the inherent bias in promoting his company’s product, Zuckerberg’s decision to provide a detailed comparison in a video underscores the intensifying competition between Apple and Meta in the mixed-reality headset market.

While acknowledging the inherent bias in promoting his company’s product, Zuckerberg’s decision to compare the Quest 3 and Vision Pro in a video highlights the escalating competition between Apple and Meta in the mixed-reality headset market. Both tech giants aim to convince consumers of the advantages of their respective headsets, which offer overlays of digital content on the real world or provide immersive virtual reality experiences. Meta has adopted a cost-effective strategy, while Apple emphasizes sharper screens, more powerful processors, and premium materials.

The battle between the two tech giants revolves around convincing consumers of the merits of their respective headsets. These devices promise to overlay digital content onto the real world or offer immersive virtual reality experiences. Meta has opted for a budget-friendly approach, while Apple has focused on delivering sharper screens, powerful processors, and premium materials.

In the video released on Tuesday, Zuckerberg detailed the reasons he believes the Quest headset surpasses the Vision Pro. He noted the Quest’s superior comfort, a deeper library of immersive content, a wider field of view, more accurate hand tracking, and a brighter screen compared to the Vision Pro. However, he acknowledged that Apple’s screen boasts higher resolution, and its eye tracking feature is “really nice.”

Contrary to assumptions about the Vision Pro’s higher quality due to Apple’s brand reputation and its $3,000 higher price tag, Zuckerberg expressed his surprise that the Quest offers superior performance for the majority of use cases, considering the price difference.

Apple officially launched the Vision Pro in the U.S. on February 2, marking the company’s first foray into a new product category since the introduction of the Apple Watch in 2015. Apple CEO Tim Cook, during the launch event in New York, described the headset as “tomorrow’s technology today,” with a price tag of $3,500.

Despite assumptions that the Vision Pro’s higher price tag would equate to higher quality, Zuckerberg expressed his surprise at the Quest’s superior performance for the majority of use cases, given the significant price difference.

In contrast, Meta introduced its Quest 3 headset in September, with shipments starting the following month. Priced at $500, the Quest 3 is $200 more expensive than Meta’s previous headset. One standout feature of Meta’s new headset is its “passthrough” mode, enabling users to quickly see the real world outside the headset, a functionality also offered by Apple’s Vision Pro.

Addressing speculation about Apple dominating in this new category, Zuckerberg acknowledged potential resistance from Apple enthusiasts but asserted his belief in Meta’s open model for its headsets prevailing. In a forward-looking statement, he emphasized, “The future is not yet written,” leaving room for further developments and competition between these tech giants in the evolving realm of mixed-reality technology.

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